Hermon Group
Digital Agency
Austin, TX
The Hermon Group company offers you more than just services. We are supporters of innovation, quality and service.
Digital Agency
Austin, TX
The Hermon Group company offers you more than just services. We are supporters of innovation, quality and service.
[ Logo development ] ; [ Identity ] ; [ Branding ] ;
Brand Identity for
Evoils
Evoils is a brand of innovative motor oils for automotive and industrial machinery
The task is to develop a new logo and corporate identity that will help the company show its uniqueness.
To solve the problem, a logo was developed that recalls the unique molecular composition of the oils. The accent blue color carries the meaning of novelty and modernity.
Evoils is a brand of innovative motor oils for automotive and industrial machinery. The company is focused on high technology and offers products that ensure reliable engine protection, operational efficiency and durability of mechanisms.
The brand combines advanced developments in the field of lubricants with environmentally friendly solutions, ensuring high quality standards.
About the company
The Evoils logo is based on a symbol created from dynamic wave—like elements symbolizing the fluidity of the oil and its key function in protecting and improving engine performance. The graphic sign conveys the concept of continuous movement, adaptability and reliability.
The color palette includes bright blue, which symbolizes innovation, technology and purity of processes, gray shades that create visual balance and soften the basic color scheme, as well as black and white, used in texts, backgrounds and business documentation. The corporate pattern based on the elements of the logo is used in the design of marketing and corporate materials.
The basis of corporate identity
The brand's visual style reflects its values: high technology is conveyed through dynamic graphic elements. Innovation is emphasized by a modern color palette, and environmental friendliness is expressed through the use of clean shades and smooth shapes associated with safe and sustainable solutions.
Brand Idea
A unified corporate identity has been developed that emphasizes the adaptability and reliability of the Evoils brand. The logo, colors, patterns, and design of corporate materials create a recognizable visual image that sets the brand apart from competitors. The new style is successfully applied in packaging, marketing media and digital platforms, forming a holistic and modern identity of Evoils.
Result
[ hg ]
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