Hermon Group
Digital Agency
NY
The Hermon Group company offers you more than just services. We are supporters of innovation, quality and service.
Digital Agency
NY
The Hermon Group company offers you more than just services. We are supporters of innovation, quality and service.
Strategic brand identity for companies ready to grow
[ Turnkey Development ]; [ Brand Identity ];
[ Corporate Identity ]; [ Branding ];
Brand identity is a set of distinctive elements that create the complete image of a company or brand and help it stand out from competitors.
A well-designed brand identity can solve a wide range of business tasks and significantly strengthen the company’s presence in the market.
Key Tasks Brand Identity Solves:
A well-designed brand identity can solve a wide range of business tasks and significantly strengthen the company’s presence in the market.
Key Tasks Brand Identity Solves:
What is Brand Identity?
IMG 1: Identity — the Face of the Company
All these elements combined contribute to increased revenue and sales.
If you need more detailed information about brand identity, our experts are always ready to help.
If you need more detailed information about brand identity, our experts are always ready to help.
Increasing brand recognition
[ 01 ]
Strengthening loyalty and trust
[ 02 ]
Building a positive image
[ 03 ]
Attracting new clients and partners
[ 04 ]
Improving the effectiveness of marketing
[ 05 ]
Supporting the corporate culture
[ 06 ]
Examples of Our Work
© Manufacturing Company
© Petroleum Products Processing Company
© Consulting Agency
© Streetwear brand
© Shipping of goods from China
© International IT Company
© Investment Company
© Moving company
© Hosting Company
© International Law Firm
What will you get?
1
Logo + Logobook
Creation of the primary logo with a concise logobook detailing correct usage.
2
Core Brand Identity
Development of key brand elements: color palette, typography, and graphic style.
3
Application Guidelines
Preparation of clear rules for applying the brand identity across formats.
4
Branded Assets
Design and print-ready preparation of essential branded materials.
5
Brandbook
A complete brandbook with visualizations, usage guidelines, and source files in Figma.
Branding Packages
Package «Standart»
/
Your first step towards a unique branding of the future.
__
We will do in 25 working days
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We will do in 25 working days
[ Logotype ]
3 logo concepts:
(choosing 1 concept or combining 2 concepts into one)
[ Logobook ]
Primary logo & set of logo variations
Full-color version of the logo set
Monochrome version of the logo set
Clear space specifications for the logos
Minimum logo size requirements
[ Corporate Style ]
Color palette
(1-2 main shades, 3-4 additional ones)
Typography
(font pair: header + typesetting)
Graphics
(1 piece, to choose from: patterns, gradient, texture)
Presentation template
(4 slides: cover, 2 content slides, final slide; PPTX)
Business card
(1 layout, double-sided)
Сorporate letterhead
(A4 size, 1 page, format: docx)
Envelope
(1 layout, format of your choice)
[ Basic Documents ]
[ Digital media assets ]
[ Brand System Package ]
Brandbook with asset visualizations
Brand style application guidelines
Source files & figma workspace
Package «Guideline»
/
Maximum immersion in branding.
__
Deeper dive into logo development, finding meanings, corporate style must address specific business challenges.
__
You receive all source files in the required format.
__
We will complete within 45 working days.
__
Deeper dive into logo development, finding meanings, corporate style must address specific business challenges.
__
You receive all source files in the required format.
__
We will complete within 45 working days.
Business card | personal & company
(1 layout, double-sided)
Сorporate letterhead
(A4 size, 2 pages, format: docx)
Envelope
(2 layouts, format of your choice)
Document folder
(1 layout, standard format)
Commercial proposal
(3 pages: 16:9 or A4 format; PPTX / DOCX)
[ Basic Documents ]
Leaflet / brochure
(1 layout, format of your choice)
Certificate
(1 layout, format of your choice)
Catalog
(up to 5 pages, format of your choice)
[ Print materials ]
Presentation template
(5 slides: cover, 3 content slides, final slide; PPTX)
Email template
(layout only, without HTML coding)
[ Digital media assets ]
Pen / pencil
Mug / thermal mug
Notebook / planner
(1 layout, cover design, format of your choice)
[ Promotional merchandise ]
Billboard / media banner
(1–2 layouts, format of your choice)
Press wall
(1 layout, size of your choice)
[ Outdoor Advertising ]
Branded bags
(2 layouts: cardboard and promotional)
Branded box
(1–2 layouts, size of your choice)
[ Packaging ]
[ Logotype ]
3 logo concepts:
(choosing 1 concept or combining 2 concepts into one)
[ Logobook ]
Primary logo & set of logo variations
Full-color version of the logo set
Monochrome version of the logo set
Clear space specifications for the logos
Minimum logo size requirements
[ Corporate Style ]
Color palette
(1-2 main shades, 3-4 additional ones)
Typography
(font pair: header + typesetting)
Graphics
(2-4 piece, patterns, textures, objects, gradients)
[ Style Guidelines ]
Color palette usage guidelines
Typography usage guidelines
Photo style and illustration guidelines
[ Brand System Package ]
Brandbook with asset visualizations
Brand style application guidelines
Source files & figma workspace
Package «Brand»
/
Maximum immersion in branding.
__
Deeper dive into logo development, finding meanings, corporate style must address specific business challenges.
__
You receive all source files in the required format.
__
We will complete within 45 working days.
__
Deeper dive into logo development, finding meanings, corporate style must address specific business challenges.
__
You receive all source files in the required format.
__
We will complete within 45 working days.
Business card | personal & company
(1 layout, double-sided)
Сorporate letterhead
(A4 size, 2 pages, format: docx)
Envelope
(3 layouts, format: A5, A4, Euro)
Document folder
(1 layout, standard format)
Commercial proposal
(5 pages: 16:9 or A4 format; PPTX / DOCX)
[ Basic Documents ]
Leaflet / brochure
(1 layout, format of your choice)
Flyer
(1 layout, format of your choice)
Diploma / appreciation letter / certificate
(up to 3–4 layouts, format of your choice)
Greeting cards
(1–2 layouts, A6 / A5 format)
Catalog
(up to 15 pages, format of your choice)
[ Print materials ]
Presentation template
(5 slides: cover, 3 content slides, final slide; PPTX)
Media advertising banners
(up to 3 items, e.g., for the website)
Email template
(2 layouts, with HTML coding)
Social media branding
[ Digital media assets ]
Pen / pencil
Mug / thermal mug
Notebook / planner
(1 layout, cover design, format of your choice)
Desk flags
(2–3 layouts, different design versions)
[ Promotional merchandise ]
Promo textiles: T-shirt, cap, etc.
(up to 4 layouts, no more than 2 design variations)
Branded accessories
(up to 4 layouts)
Badges
(1–2 design versions, format of your choice)
[ Branded apparel ]
[ Transport ]
Passenger car
Vehicle advertising
Billboard / media banner
(1–2 layouts, format of your choice)
Press wall
(1 layout, size of your choice)
Signboard + business hours sign
Advertising space (banners)
(up to 3 layouts, size of your choice)
A-frame sign
Plates / wayfinding signs
(2–4 layouts, size of your choice)
[ Outdoor Advertising ]
Branded box
(2-3 layouts, size of your choice)
Label / tag
Branded bags
(2 layouts: cardboard and promotional)
[ Packaging ]
[ Brand platform ]
Areas of activity
Market and competitors
Mission / values / philosophy
Positioning
Target audience, customer profile
Brand descriptor, tagline
Brand story essence of the visual identity / logo
[ Brand naming ]
Primary brand name
(5 options with examples and detailed meaning descriptions)
Domain name
[ Logotype ]
5 logo concepts:
(choosing 1 concept or combining 2 concepts into one)
[ Logobook ]
Primary logo & set of logo variations
Full-color version of the logo set
Monochrome version of the logo set
Clear space specifications for the logos
Minimum logo size requirements
[ Corporate Style ]
Color palette
(up to 8 shades, primary & secondary colors + gradient)
Typography
(font pair: header + typesetting)
Graphics
(5 piece, patterns, textures, objects, gradients and etc)
[ Style Guidelines ]
Color palette usage guidelines
Typography usage guidelines
Photo style and illustration guidelines
Video style guidelines
Brand graphics usage guidelines
[ Brand System Package ]
Brandbook with asset visualizations
Brand style application guidelines
Source files & figma workspace
We analyze your company and your competitors, prepare a technical brief, and select the best tools and strategies.
[ Research & Analytics ]
[ Naming ] - optionally
A strong name reflects the essence of the brand and attracts the target audience.
A brand mascot is not mandatory but can significantly enhance recognition.
[ Mascot ] - optionally
[ Identity Design ]
This includes all visual elements that shape the perception of your company and product.
Average request processing time: 30 minutes
IMG 2: Implementation from A to B
If you’d like to learn more, our consultants will be happy to provide detailed information.
A full document that regulates how the identity should be used in real applications.
[ Brandbook Development ]
The work of specialists includes:
Stages of Creating
a Brand Identity
a Brand Identity
Expand the capabilities
of your brand.
of your brand.
We develop websites to achieve your business objectives.
Our marketing department has over 25 years of experience in promotion.
We will respond to your inquiries as quickly as possible.
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Any questions left?
If you would like to learn more about our services or if you have any questions, please submit a request, and we will get in touch with you.
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