[ Logo Development ] ; [ Identity ] ; [ Rebranding ] ; [ 2024 ] ;
Rebranding for the company Flowers of Holland
The flowers of Holland are the hallmark of the naturalness and freshness of Kaliningrad. The company has an expanded map of its own points and a stable position in the city.
Task: The updated design code of the city created restrictions in which the Flowers of Holland could not exist. It was necessary to think over the rebranding of the company while preserving the corporate colors, the font part and the leading symbol - the tulip.
Solution: The main solution was to preserve the branded two-color substrate - we transformed it into a square symbol, which contains a simplified image of a tulip in a stained glass style. We have managed to maintain the continuity of a large company and make it more visible and modern.