[ Logo Development ] ; [ Identity ] ; [ Branding ] ; [ 2023 ] ;
Corporate Identity for TransAlliance West
TransAlliance West is a logistics company operating in the grain cargo transportation market, not only within Russia but also in nearby foreign countries.
The company approached us with a request to develop a corporate style for their internal documentation, promotional products, and printed materials. The client wanted to stand out from competitors while demonstrating the company's seriousness.
The corporate style was developed taking into account the client's wishes. A dark gray color with a bright lime accent was chosen as the base. This choice aims to convey professionalism and energy, reflecting the dynamic nature of the logistics industry.