[ Logo Development ] ; [ Identity ] ; [ Branding ] ; [ 2023 ] ;

Logo Development for the Whatevs Clothing Brand

Whatevs is a brand of minimalist everyday clothing.

The company approached us with a request to develop a logo and outline brand elements.

We developed a logo in a handwritten style, not too bold but not too simple, much like the brand itself. We also selected a bright modern blue shade as the brand's primary color.